Traditional SEO is changing. It is used to be enough to optimize keywords, meta tags and build backlinks. However, today AI Search comes into play - artificial intelligence in search engines (Google SGE, Bing Copilot, Perplexity, ChatGPT and others)
Today, digital advertising is an essential channel for customer acquisition. A common question for companies is: where to invest — in Google Ads or in Meta Ads (Facebook, Instagram)?
In online marketing, a higher budget does not automatically mean better results. According to surveys, more than 60% of businesses admit that their advertising investments are not delivering the expected sales growth. The reason?
A new era of search is coming. Traditional SEO vs. SEO for Generative AI: What's Changing?
In the digital world, it's not enough just to have a website — you have to be visible. SEO is a key tool that helps you achieve higher search engine rankings, attract more visitors, and increase sales.
Content is the heart of your digital presence. A tool for building trust, educating customers and improving visibility in search engines.
Online marketing vs. traditional forms of advertising
What are LeadGen campaigns? How to set up LeadGen campaigns correctly?
Google Ads as the most effective tool to reach customers. Not every type of advertising is suitable for everyone.
