Blog

Our stories
and experiences

There is a story behind every project. In our blog, we share our experiences in online marketing, SEO, Google Ads, social media, AI solutions, and digitization. Read case studies, tips, and inspiration on how we have helped clients achieve more sales, better results, and faster growth.

Facebook bans political advertising: what does it mean and where will the attention shift?

Facebook bans political advertising: what does it mean and where will the attention shift?

There has been a big change since October. Meta (Facebook and Instagram) has announced that it is stopping the provision of political advertising in the European Union. The move is intended to reduce the risk of misinformation and manipulation during election periods — but it also raises a whole new question: How do you reach people now if Facebook closes its doors?

August 26, 2025
AI Search Optimization — a new era of SEO that changes search engine results

AI Search Optimization — a new era of SEO that changes search engine results

Traditional SEO is changing. It is used to be enough to optimize keywords, meta tags and build backlinks. However, today AI Search comes into play - artificial intelligence in search engines (Google SGE, Bing Copilot, Perplexity, ChatGPT and others)

August 28, 2025
Google Ads or Meta Ads — what will bring more clients to your business?

Google Ads or Meta Ads — what will bring more clients to your business?

Today, digital advertising is an essential channel for customer acquisition. A common question for companies is: where to invest — in Google Ads or in Meta Ads (Facebook, Instagram)?

August 28, 2025
Why do companies spend their budgets unnecessarily? The most common mistakes in online marketing and how to avoid them?

Why do companies spend their budgets unnecessarily? The most common mistakes in online marketing and how to avoid them?

In online marketing, a higher budget does not automatically mean better results. According to surveys, more than 60% of businesses admit that their advertising investments are not delivering the expected sales growth. The reason?

August 28, 2025
How to prepare your website for the SearchGPT era?

How to prepare your website for the SearchGPT era?

A new era of search is coming. Traditional SEO vs. SEO for Generative AI: What's Changing?

August 24, 2025
SEO: The Basis of Success for Your Online Strategy

SEO: The Basis of Success for Your Online Strategy

In the digital world, it's not enough just to have a website — you have to be visible. SEO is a key tool that helps you achieve higher search engine rankings, attract more visitors, and increase sales.

August 24, 2025